Thursday, October 22, 2009

Professionals dicuss new media uses

Elise Hu of the Texas Tribune, along with Rob Quigley and Dave Doolittle of the Austin American-Statesman, provided insight into the use of new media at today's "Using New Media to Keep Up with the Changing Times" session.

I came into this session with the same mindset I've had for previous ones this week in which professionals discussed the importance of social media. As many mass communication majors are aware, social networks have been a major factor in the ever-changing journalism era. I knew that several newspapers have finally jumped on the social media bandwagon with Facebook and Twitter, using the networks to send out news and get tips and information from readers.

However, I learned new aspects about these experts' uses of social media that I did not know before. The panelists gave somewhat of a "behind-the-scenes" look at their social media use. While I see these media outlets' breaking news tweets, what I don't see is what goes behind these tweets, such as the verification process, the news tips from readers, the aggregation of data, etc. Just hearing about how these professionals use Twitter and other social networking sites to do more than just post breaking news was encouraging to hear. It made me realize that utlizing social media to do more than just post news is something that I could learn easily and use to my advantage in the journalism industry.

Overall, I enjoyed today's panel about using new media. This session gave me a new insight on the topic and I plan to use the information I've acquired today as I continue to study in the mass communication field.

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