Students at A whole New Mind presentation heard a different view of new technology that is taking over the old prehistoric ways of journalism. Anybody can be a journalist, even a five year old. He can blog, twitter facebook, etc....with the best of them. Rob Quigley, Dave Dolittle and Elisa Hu were onsite from the Austin Statesman to give us a run down on how it is different and sometimes a little difficult to get the story with today's technological advances. Twitter seems to be the most compliant with access to the story and the news room via tweet. Letting the crew back at the station an insight on what the story is developing into. Tweeting give the update on wherever the reporter is on a iphone or a laptop. It makes sure you get your facts right. Whatever the communication format you use. Organic communication directly from human to human is allows better access to the story. To be prepared for a career in mass communication is learning how to do all the aspects in media such as audio, video, editing, reporting, webcasting and any other medium that can be used in the market. The skill sets of what college students are learning in school is giving an advantage in the industry. Getting an internship is a must because the student needs experience to learn and bring to the industry once they have graduated.
Monday students discovered a new perspective on how the Public Relations can allow you to network in the industrty without having to dig deep into your pockets. Christina Moore visited Old Main to tell students about PRAccredition which allows PR majors to get accredited in less than 2 years should they want to continue with a master degree. Public Relations accreditation is another way for upcoming major to network in the industry without having to to pay the institution the price of a Cadillac. If so chooses to be accredited, he or she would takthe APR test for about 245 dollars and attend a 3-day bootcamp in San Diego and then attending a TPRA conference in Austin coming up in November. This can help a student learn the knowledge, skills and ability of what it is to be a PR and help establish themselves in the marketplace.
Tuesday, October 27, 2009
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